Graphic Identity Standards

The Hendrix College Graphic Identity Standards Manual was created to provide all Hendrix College employees and associates with the ability to maintain the College's visual identity through an easy-to-follow set of guidelines.

The success of the Hendrix Graphic Identity depends on the consistent use of these standards by everyone involved in the creation of Hendrix communications. This includes external suppliers such as advertising and design agencies and printers, as well as internal Hendrix communications and IT professionals.

The Office of Communications & Marketing staff is happy to answer questions related to the system and provide art and production assistance when needed.

For more information about using the symbols or colors, contact Helen Plotkin, associate vice president of Communications & Marketing, at (501)-450-1225 or plotkin@hendrix.edu

The Hendrix Web Color Palette, and hexadecimal representations of the approved Hendrix Colors can be found here:

Hendrix Web Color Palette

The Graphic Identity Manual is available below as a PDF file which requires Adobe Reader.

Graphic Identity Standards Manual (886KB)